When your house doesn’t sell, it does more than just disrupt your calendar—it hits close to home. You told people you were moving. You pictured your next chapter. And then... nothing happened.
It is normal to feel frustrated, but here is the good news: Just because it didn’t sell the first time, doesn’t mean it won’t sell. In most cases, the problem wasn’t the home itself. It was the strategy.
As Kim Morgan Storey, the Top 1 Real Estate Agent serving Tacoma, Puyallup, Auburn, Sumner, SeaTac, Des Moines, Burien, Normandy Park, Lake Tapps, and Bonney Lake, I specialize in taking homes that didn't sell and turning them into successful closings.
Ready for a strategy that actually works?
Call Kim at 206-225-8325 for a free consultation. Let’s diagnose exactly what went wrong and how to fix it.
A Fresh Perspective Changes the Odds
Research from REDX reveals a powerful statistic: 54% of homeowners who re-list with a different agent end up selling their house. If you re-list with the same agent? That number drops to 36%.
You deserve better odds. If your listing expired without a sale in Tacoma, Puyallup, or Auburn, it might be time for a new approach. Here is likely what went wrong—and how we can fix it.
1. The Price Was Yesterday’s News
Sellers often hope to get the same price their neighbor got during the "unicorn years" of 2021. But today’s buyers are data-savvy and selective. If the gap between your price and the market reality is too wide, the house sits.
The Fix: We need a fresh analysis based on current activity in Bonney Lake and Lake Tapps, not past history. Often, a small adjustment is all it takes to reignite interest.
Curious what your home is actually worth in today's market? Call Kim for a market analysis. I’ll give you the honest numbers, not just what you want to hear.
2. The First Impression Was Lacking
You only get one shot. If the photos were dark, the staging was cluttered, or the curb appeal was tired, buyers likely scrolled right past your listing online.
The Fix: I view your home with "fresh eyes." Simple updates—like modern lighting, paint, or high-end photography—can completely change how buyers in Sumner and Normandy Park perceive your property.
3. The Marketing Was Passive
Putting a sign in the yard and listing it on the MLS isn't enough anymore. If your home didn't sell, it likely didn't get the exposure it deserved.
The Fix: You need proactive, targeted digital marketing. As the #1 real estate agent in SeaTac, Des Moines, Burien, and the surrounding areas, I use custom video and social strategies to put your home in front of the right buyers, not just wait for them to find us.
Need a marketing plan that finds buyers where they are? Call Kim for a unique marketing plan for getting your home sold. I don't just list homes; I market them.
4. The Negotiation Was Too Rigid
In this market, flexibility wins deals. If you weren't willing to discuss repairs or closing costs, buyers likely moved on to an easier transaction.
The Fix: With home values up nearly 48.5% over the last five years, you likely have the equity to offer small concessions that get the deal done without hurting your bottom line.
The Bottom Line
You aren't stuck. You just need a different professional with a winning strategy.
Call Kim Morgan Storey today at 206-225-8325. Let’s get your home sold this time around.
